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Loyalty programvsMarketing technology stack

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A loyalty program can be enhanced by a marketing technology stack, as the stack provides the tools needed to analyze customer behavior and tailor personalized incentives that encourage repeat engagement.

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Loyalty program

nounloi-uhl-tee proh-gram

A rewards program offered by a company to encourage customer loyalty by providing benefits or discounts for repeat purchases.

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Marketing technology stack

nounmɑrˈkɛtɪŋ tɛkˈnɑlədʒi stæk

A comprehensive collection of technologies and tools designed to plan, execute, and analyze marketing campaigns and strategies.

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