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Marketing technologyvsContent marketing strategy

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Marketing technology serves as the backbone that enables the execution and optimization of a content marketing strategy, allowing brands to effectively deliver targeted messages and analyze audience engagement.

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Content marketing strategy

nounkənˈtɛnt ˈmɑrkɪtɪŋ ˈstrætəʤi

A strategic approach to creating and distributing valuable and relevant content aimed at attracting and engaging a target audience, ultimately driving profitable customer actions.

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Marketing technology

noun/mɑr.kɪ.tɪŋ tɛkˈnɒl.ə.dʒi/

The application of technology to enhance and streamline marketing processes, strategies, and campaigns.

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